Patchwork
SF for a minute…

Heading up to SF tomorrow morning at 6:30am for a morning pitch and then it’s right back to LA. I love San Francisco and I love the fog. It’s pretty much my home town. I wish I could stay long enough to see my folks, eat some tacos and freeze my ass off in August. This postcard is from the fabulous Legends of America site.
New site
It’s finally here! A new site design. I’ve added a rather comprehensive work section which allows me to show a little bit more about what I am doing all day (and night). Thanks a million to the ridiculously talented Caroline Keim (our brilliant tech lead at Something Massive) for helping me do this.
And then there were two
First posts about kittens, now a post about babies. This site is turning on its demographic. Regardless, I am happier than I’ve ever been (for the second time in my life) to say I have a new son. Arlo Cloud Atticus Setzen was born on August 10th at 4:46am. Massive love and respect to my amazing wife, Mindy, for enduring another pregnancy. Big congrats to big brother Jack! Total and complete gratitude to the angelic folks at Cedars Sinai, especially the NICU staff for watching over our little man.





















