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Thanks. If you’d like to contact me or collaborate on a project, please send me an email or contact me on LinkedIn. https://www.jonsetzen.com/syllabus daily 0.75 2026-06-20 https://www.jonsetzen.com/work daily 0.75 2022-06-14 https://www.jonsetzen.com/work/project-one-wr44p monthly 0.5 2021-01-07 https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607881544630-P1T8LYCRS1Y5QH9ZNJL8/bluebeam-logo-BA.png Recent Work - Bluebeam brand refresh Before and After of logo refresh https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607881341111-CW3Y48WWYZAJTGCK1N8E/bb-logos2.png Recent Work - Bluebeam brand refresh Bluebeam logo and palette refresh https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607881671924-7W0DU2O2GR59DHSESTY3/bblogo.gif Recent Work - Bluebeam brand refresh Bluebeam end tag animations https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607881730549-7FI7XHWYT2LREBGCEWA4/bizcards.png Recent Work - Bluebeam brand refresh Business card refresh https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1610040859135-2BFKPRTCX9FPJOEN1GWB/BBHQ-exterior.jpg Recent Work - Bluebeam brand refresh Bluebeam World Headquarters Pasadena https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607881769116-S4NQ1CZV0IKB3NPBJ15F/bb-hardhat.jpg Recent Work - Bluebeam brand refresh Bluebeam hard hat stickers https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607881808865-1ZIQQAJT4R9ZGZWQ8NGP/bb-rally2.jpg Recent Work - Bluebeam brand refresh Red Bull World Rally Car wrap https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607881870589-OVZLKC63CZJ56PJ60VGW/bb-colors.png Recent Work - Bluebeam brand refresh Initial color palette refresh (simplified from 50+ colors) https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607881995702-IBHHVUP5433QSEHSBIPM/bb-mag.jpg Recent Work - Bluebeam brand refresh Print campaign featuring new logo, type, palette and the addition of people. Paired with Bluebeam mug for internal brand rollout https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607882061320-Z940DJ2VII9FQCWPJEP0/bb-bus.jpg Recent Work - Bluebeam brand refresh Out of home campaign featuring new brand elements https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607882197348-BM4H6T4MFRQFTAQLECGB/bb-xcon.jpg Recent Work - Bluebeam brand refresh Branding for user conference https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607896904827-K8O61C0IFYZT903DK0P3/IMG_1963.JPG Recent Work - Bluebeam brand refresh Art Director prepping for logo review https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607900424256-I4PAH6T4WAIOEA9K1X24/BUG2.jpg Recent Work - Bluebeam brand refresh Bluebeam logo extension - User Groups https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607900584460-4BRBROU4C3KRI660ALII/BluebeamNewOffice-1414.jpg Recent Work - Bluebeam brand refresh Internal branding https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607902057807-XB2LHF44NX0M06BF1TGP/BBDKNG.jpeg Recent Work - Bluebeam brand refresh Bluebeam office mural https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607902345473-P1G693I5L88WQSFRN6RO/values.png Recent Work - Bluebeam brand refresh Bluebeam values illustration https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607964599415-PMXFZJTC041V9L4U9OWV/logo-extensions.png Recent Work - Bluebeam brand refresh 15 of about 60 logo extensions https://www.jonsetzen.com/work/bluebeam-videos monthly 0.5 2022-06-14 https://www.jonsetzen.com/work/kandji-video monthly 0.5 2022-06-15 https://www.jonsetzen.com/work/voiceandtone monthly 0.5 2020-12-25 https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607963597763-GYX8YY2RMOOEX5G5B4FD/VT1.png Recent Work - Bluebeam Voice and Tone Guide Voice and Tone homepage https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607963680639-5FZ6YHKR9GRKNFYFQF7D/Screen+Shot+2020-12-14+at+8.20.07+AM.png Recent Work - Bluebeam Voice and Tone Guide Voice and Tone - CTA - detail https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607963723437-VWC8RP4HGGTFYAACM4BV/Screen+Shot+2020-12-14+at+8.20.40+AM.png Recent Work - Bluebeam Voice and Tone Guide Voice and Tone - Surveys - detail https://www.jonsetzen.com/work/built monthly 0.5 2020-12-25 https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607899964046-KLX1BMEELYGG6YNZPGZF/BuiltPromo-FacebookLinkedInTwitter.jpg Recent Work - Built - The Bluebeam Blog Built social teaser https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607900042577-Z9L629EPSLT9383TY8SI/Built-The-Bluebeam-Blog.png Recent Work - Built - The Bluebeam Blog Built homepage https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607900157631-W22IELK27T6GMJTKDNPC/Screen+Shot+2020-12-13+at+2.55.44+PM.png Recent Work - Built - The Bluebeam Blog Built German version - detail https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607900219787-OIJ4QDCBFYJUNHT2J1KY/Screen+Shot+2020-12-13+at+2.56.46+PM.png Recent Work - Built - The Bluebeam Blog Built UK Sustainability series - detail https://www.jonsetzen.com/work/revu20 monthly 0.5 2020-12-25 https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607910838665-92HQN4E7T6W3WOMRT1CU/revu1.png Recent Work - Revu 20 Product Launch Instagram teaser https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607911861909-R8W6X0735ZZSW5F5PJNM/revu3.png Recent Work - Revu 20 Product Launch Revu 20 launch page - detail https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1608331648663-B0FCOJIAFBETJ5RI6JEZ/instantteamwork.jpg Recent Work - Revu 20 Product Launch https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607911309128-F9RNH8UTBBPWXABRE2IG/revu2.jpeg Recent Work - Revu 20 Product Launch Danish product launch advertising https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607966630646-88CAUQ7VFHXG8VJS4CFK/revu201.jpeg Recent Work - Revu 20 Product Launch Google display - US https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607966654321-OMP81UWQ45NPCQUQK6CY/revu202.jpeg Recent Work - Revu 20 Product Launch Google display - UK https://www.jonsetzen.com/work/xcon monthly 0.5 2020-12-25 https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607912462380-RNT1VGM9ZKEXHNFV9LCU/Twitter-DSC05197.png Recent Work - Bluebeam XCON XCON welcome signage https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607912496255-LCXU31K79QXQC20FSI7X/Twitter-DSC07172.png Recent Work - Bluebeam XCON XCON Registration https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607912634717-8RCW4X2QVBE9THPVFP49/Twitter-DSC00166.png Recent Work - Bluebeam XCON XCON waiting for the keynote room to pen https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607912537959-8U5GU2D6B2SJ16275R9E/Twitter-DSC07333.png Recent Work - Bluebeam XCON XCON keynote room - pre-show https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607896589226-DPQAI51WA3D473XEWM8H/IMG_6359.JPG Recent Work - Bluebeam XCON XCON keynote room and design https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607896251669-9I5ALGYDJBDJE095LET1/xcon5.jpg Recent Work - Bluebeam XCON A Project Engineer finds herself in our signage https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607896214721-ELZCX8EIWDZ4VR5MIPU0/xcon4.jpg Recent Work - Bluebeam XCON XCON internal signage with hotel carpet https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607896284278-8AAI137GYKPJ5JV1X2J1/xcon6.png Recent Work - Bluebeam XCON XCON branding https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607896487655-GIAYR8CGODYBHOCRJFUJ/xcon2.jpg Recent Work - Bluebeam XCON XCON Awards branding https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607912705090-8Z1EUVKXX53LPSGUAKYF/Twitter-DSC01000.png Recent Work - Bluebeam XCON XCON closing party at the National Portrait Gallery https://www.jonsetzen.com/work/thankyouads monthly 0.5 2020-12-25 https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607888779759-OQ0NT0HFGWFY0KAZMDGE/thankyou1.png Recent Work - Thank You global ad campaign Copenhagen Metro ads https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607888807971-VG2ADPTLVEZK8L2TUKW4/thankyou2.jpeg Recent Work - Thank You global ad campaign Copenhagen building hoardings https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607888833671-ZMJ7CYGVO5B0MYPZU873/thankyou3.jpeg Recent Work - Thank You global ad campaign Stockholm billboards https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607888883711-SCE2Y71TEW4MVVPK6GS8/Screen+Shot+2020-12-13+at+11.45.56+AM.png Recent Work - Thank You global ad campaign Sydney street posters https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607888920940-51Y77R7E2QK9L482U0JH/IMG_5569.JPG Recent Work - Thank You global ad campaign Copenhagen shoot day one https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607888950488-JJ3WC3C8VD58YX0ABKBV/IMG_5696.JPG Recent Work - Thank You global ad campaign Copenhagen shoot day two https://www.jonsetzen.com/work/lifechanging monthly 0.5 2020-12-25 https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607884285570-CBT5I9CYNSS6WG08XPZA/lifechanging1.jpg Recent Work - Global Ad Campaign: Life Changing Software Billboard advertising in Manchester https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607884372436-U45HLHM8CQUTXY1Y3U7D/Auckland+-+CBD+Billboard+2.jpg Recent Work - Global Ad Campaign: Life Changing Software Billboard advertising in Auckland https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607884415434-GDN6SLVZQJB6EV0P691D/STK.png Recent Work - Global Ad Campaign: Life Changing Software Billboard advertising in Stockholm https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607884676266-3K3VQDOBSE40Q36E311C/lifechanging2.jpg Recent Work - Global Ad Campaign: Life Changing Software Video ads in London Waterloo Station https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607884881812-PEF33P0A8DVZILFFA4FL/lifechanging3.jpg Recent Work - Global Ad Campaign: Life Changing Software Tube ads at London Moorgate Station https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607885084559-BO9CM8JGPONITW6ZHITV/lifechanging4.jpg Recent Work - Global Ad Campaign: Life Changing Software Campaign shoot - Big Sky Studios London https://www.jonsetzen.com/work/bbcom monthly 0.5 2020-12-25 https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607887740919-CMNMCVWGL5BOKMFSGIUN/BB-web.jpg Recent Work - Bluebeam Global Website Bluebeam global website https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607887815228-NTYU1J3PHM42TT9PLZUD/bbweb-sweden.png Recent Work - Bluebeam Global Website Bluebeam Sweden homepage https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607887853477-GC7B2TV1LOAVHVKRXEPD/bbweb-revu.png Recent Work - Bluebeam Global Website Bluebeam Revu product page detail https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607887883737-6PLP2Q7YJA5PUTQ4R2EB/bbweb-store.png Recent Work - Bluebeam Global Website Bluebeam e-commerce detail https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607902120201-HV0FEG3XZVXBZKUXFSFF/bb-ui.png Recent Work - Bluebeam Global Website Bluprint UI Framework https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607887934734-EC87YW95OIO108KE2WKD/IMG_4773.JPG Recent Work - Bluebeam Global Website Old Bluebeam website site map https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607887974083-NMQSQK6ZIMSHY242X8KW/IMG_9234.JPG Recent Work - Bluebeam Global Website Web team design sprint https://images.squarespace-cdn.com/content/v1/5dbaf981de1ce814b069fdf0/1607888003807-V58T1GF9BN83W5F5ZQ6E/IMG_9048.JPG Recent Work - Bluebeam Global Website Web team design sprint